As a brand strategist, I believe in bringing my perspective to everything I do. Growing up as the daughter of an accountant and a preschool teacher, I've learned to approach life with a balance of creativity and logic.
In my approach to work, I focus on humanizing brands by digging deep to uncover brand truths and aligning brands with a clear strategy. I wear multiple hats as a transformer, champion, and challenger, always striving to make a meaningful impact with purpose-driven brands.
If you want to get to know me, let’s chat about my experience with floral arrangements, my favorite form of communication, how I got my second dog, my thoughts on why history is manufactured, or how I contracted the same illness that Helen Keller faced…
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